Meta Muse Pricing and Availability: What the Free, Power and Maximum Plans Actually Give You
Meta Muse is free to try, and that sentence hides the only question that matters: free to do what, and for how long? An AI agent is not a chatbot with a monthly fee — it does work across your apps, and the amount of work it can do is exactly what the plans ration. This article walks through the three plans Meta lists — Free, Power, and Maximum — what each one actually gives you, who each one fits, and where you can and cannot use Muse yet. One warning first: pricing and availability change over time. The figures below are the ones listed on MuseInfo.ai at the time of writing, so check the current limits on Meta's official subscription page before you subscribe.
The three plans at a glance
| Plan | Price | General Use |
|---|---|---|
| Free | $0 | Light or occasional use |
| Power | $20/month | Higher usage |
| Maximum | $100/month | Heavy usage |
That table is the whole pricing page in miniature. Meta does not publish a line-by-line feature matrix, because the thing you are paying for is mostly capacity: how much work the agent can do before it asks you to wait or pay. The plans are three levels of the same agent, not three different products.
The Free plan: a real trial, not a demo
Free costs $0 and covers light or occasional use. The important word there is "limits". Muse offers free access with usage limits, which means the Free plan is a working version of the agent, not a locked demo — you can connect an app, give it a task, and see how it behaves. What runs out is capacity: after a certain amount of work, you will hit the limit and have to wait or upgrade.
That is actually the right way to try an agent. The risk with Muse is not the price, it is the setup: permissions to review and connectors to choose. The Free plan lets you do all of that without spending anything — connect one low-risk app, usually a calendar, give Muse research or planning tasks, and check the activity history.
Who Free fits
Free fits anyone who is still deciding whether an agent belongs in their workflow. Occasional users — help with a trip now and then, a shopping comparison, or a meeting follow-up — may never need more. It also fits the cautious: if you want to learn how approvals, permissions, and the audit trail behave before handing the agent anything sensitive, Free is the plan for that learning period. The limit is the point, though — a morning of email triage, a research project, and a travel plan in one session is exactly the multi-step work that consumes capacity. If you find yourself rationing tasks, that is the signal to look at Power.
The Power plan: $20 a month for higher usage
Power costs $20 a month and is aimed at higher usage. The honest way to describe it is that it buys you more of the same agent: more tasks, more background work, more room to use Muse as a daily tool instead of an occasional one.
Twenty dollars a month is the price point where most personal AI tools sit, and the comparison that matters is not against other subscriptions but against the hour it saves. If Muse prepares your meeting follow-ups, drafts your customer replies, and keeps your calendar straight, the cost of the plan is smaller than the cost of doing that work by hand. If it only answers the occasional question, Free was already enough.
Who Power fits
Power fits the daily user: someone who has already tested Muse on Free, decided the agent is useful, and now hits the free limits regularly. It also fits the small-business user who has connected one or two apps and wants the agent to keep working in the background after the app closes. Before subscribing, check the current limits on Meta's official subscription page, and answer one question: how often did you actually hit the Free limit? Once a month, wait. Every week, Power is the plan doing the work.
The Maximum plan: $100 a month for heavy usage
Maximum costs $100 a month and is aimed at heavy usage — five times the price of Power, for people who use the agent as infrastructure rather than as a helper: long-running tasks, many connected apps, and work that crosses services all day.
A hundred dollars a month is not a casual subscription. It is the price of a tool that has become part of how you work, for people who already know from their Power usage that capacity is the constraint — the sheer amount of work they are putting through it. Most people should skip Maximum, at least at first: if you have not yet hit Power's limits, you are paying for headroom you will not use.
How to choose: a simple rule
The choice between the plans comes down to one measurement: how much work you actually put through Muse in a week.
- Light or occasional use — a few tasks a week: stay on Free.
- Daily use — Muse is part of your routine and you hit the free limits: Power at $20 a month.
- Heavy use — the agent runs across many apps all day: Maximum at $100 a month.
Judge the cost against the hour it saves, not against other subscriptions. The subscription is the smallest cost of using an agent; the larger one is the time spent setting permissions and checking the first few weeks of output, and that time is the same on every plan.
Availability: where you can use Muse
Pricing is only half the question. The other half is whether Muse is available to you at all, and that answer is still changing.
Muse launched in the United States and later expanded into Canada through subsequent rollout updates. Availability can vary by account, plan, platform, or region, and some features may still be in beta. If you are outside the launched regions, check availability in your country and on your device before assuming anything — the rollout is ongoing. One more thing worth knowing: a plan does not buy you access to a region or a platform where Muse has not launched, so check availability first and choose a plan second.
Platforms
Meta currently offers Muse on web, iPhone, Android, Mac, and supported messaging surfaces. That breadth matters for an agent more than for a chatbot: Muse can keep working in the background after the app closes, so the device you start on is not necessarily the device you finish on. Check that your device and platform are supported before you build a routine around it.
The bottom line
Muse's pricing is simple on purpose: Free at $0 for light use, Power at $20 a month for higher usage, and Maximum at $100 a month for heavy usage. The plans differ in capacity, not in the agent itself, so the right plan is the one that matches how much work you actually put through it. Start free, measure your usage, and upgrade only when you feel the limit. The figures are date-sensitive — pricing can change, availability changes over time, and features still in beta can shift — so check the current limits on Meta's official subscription page before subscribing. If you want the full picture in one place, with features, connectors, pricing, and limits kept together, see this Meta Muse guide. It is an independent resource, not affiliated with Meta, and it separates what is available now from what is still rolling out, which is exactly the distinction that matters when a product changes this fast.
Top comments (0)